Staffordshire County Showground


Festival Postponed Due to Coronavirus

For more information, interviews or images please contact Rebecca Slater on 07974306914 or email

23rd March 2020

A family festival that was due to be held at the Staffordshire Showground in June has been postponed due to the coronavirus outbreak.

The Kid’s Festival which was set to be held on 20th and 21st June and play host to numerous activities including workshops,  princess party, diddi cars, circus skills, dance workshops, fairground rides, messy play, toy town and meet and greets with Paw Patrol and Peppa Pig will now be rescheduled to take place later in the year.

Kimberley Mason owner of Incredibly Cool Events who are running the event said: “We have been actively monitoring and following advice about the novel coronavirus Covid-19 over the past weeks. Due to the nature of The Kids’ Festival, (a large gathering of families potentially including those at high risk if they were to contract the virus) we feel that the most responsible action to take is to postpone the event to later in the year.”

“Whilst we understand that this news will be disappointing to many, we have made this decision with the view to protect our families and to save them from having to make the difficult decision of whether to attend. We want to assure everybody that has purchased tickets that they will be refunded. As soon as we have confirmed the new date, we will make an announcement and we hope to see you at the event later in the year.  May we take this opportunity to thank everyone who has supported this new event and we hope that you can accept our apologies for any inconvenience and disappointment this may cause.”

Come and dance with Paw Patrol! 

The Kids’ Festival is a brand new event for children aged 1 – 8 years and promises to be an exciting event packed full of fun and interactive activities.

There will be lots of opportunities for your kids to enjoy themselves from princess party to Didicars, circus skills, dance workshops, fairground rides, messy play, bouncy castle kingdom, face painting and much, much more (see below for more details).

Choose from morning or afternoon sessions on either Saturday or Sunday. 

Babes in arms go FREE.

Meet and Greets for Marshall, Skye, Chase and Rubble are available on the day on a first come first served basis. Simply register when you arrive.

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